micebook Awards 2023 Winners Book - Flipbook - Page 13
Overall
sponsored by Live Recruitment
Best New Agency
(Under three years old)
W I NN E R
Lemon Lane
Lemon Lane is a team of highly experienced event professionals with a
passion for creating experiences that connect and excite clients. Formed in
September 2020 by Rachel Capell, Lucy Francis and Jade Howgrave-Graham
(formerly cievents), who found themselves made redundant during the global
pandemic, the agency has and continues to grow rapidly.
Lemon Lane’s approach is simple – providing creative solutions, exceptional
logistics and always maintaining a fresh, flexible approach.
Fast-forward to 2022, and the agency is projecting a £6m turnover for the
2022/23 financial year, has grown to 12 staff members, gained several highprofile clients and a portfolio of work that ranges from high end incentives
virtual and hybrid, large scale conferences and global roadshows.
The agency has joined isla, appointed a sustainability lead, and created and
rolled out a sustainability policy, with sustainable event plans across every
event with a basic, better and best approach.
Clients praised the agency for its creative and collaborative approach, and for
going above-and-beyond to understand and deliver their vision, while judges
were impressed by the entry, which stood head and shoulders above the
others according to one judge.
Another said: “This is an exciting agency that has a real opportunity to ‘cutthrough’ the noise and establish themselves as a ‘forward-thinking’ and
most importantly, authentic agency. Their personality shines through in all
aspects of this submission as an agency that truly care – for their clients,
local communities, their colleagues and the planet.”
Highly Commended
Potting Shed Events
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