micebook Awards 2023 Winners Book - Flipbook - Page 17
Partner
Best Hotel Brand
WI N NE R
Hyatt Hotels
Hyatt’s impressive portfolio features more than 1,250 hotels in 75 countries
across six continents, and meeting and events are a huge focus for the group.
With the Hyatt Lifestyle & Unbound collection of extraordinary event and
meeting experiences available worldwide, it is possible to organise an intimate
celebration within the 100-year-old walls of Andaz London’s Masonic Temple,
to be inspired during an eclectic event at one of Hôtel du Louvre’s Parisian
ateliers, or to escape to Grand Hyatt Kochi to meet on a serene Houseboat.
Hyatt recently evolved its Together by Hyatt meeting and event philosophy
with the launch of new Event Experience Guides, designed to provide all
the information a meeting planner needs in one place, so they can focus on
delivering exceptional events for attendees.
Planners now have an interactive, easy-to-navigate online platform, enabling
them to choose their ideal venue based on wellness, sustainability, culinary
creativity, team experiences, technology, and more.
Resources include curated food and beverage menus unique to each location,
with Hyatt’s “Food. Thoughtfully Sourced. Carefully Served.” philosophy
incorporated, “Sustainability Fact Sheets” customised by hotel and access
to renowned wellbeing specialists, offering an opportunity for attendees to
prioritise their wellbeing as part of their event experience.
One judge said Hyatt is a great example of how a brand moves with
consumer expectations to consistently exceed expectations. “The inclusion
and thought behind incorporating a ‘well-being’ lens into its branded
proposition is impressive. Alongside the flexibility of information, support
and insights they offer, Hyatt’s new initiative will set a new standard in the
industry.”
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