MICEBOOK - POWER30 BROCHURE 10 (1) - Flipbook - Page 19
“Instead of demanding accreditations suppliers can’t
afford, we’re investing in helping them improve. That
benefits everyone in the long run,” says Thackray, adding
that the cost and resource of completing accreditations
can also be a challenge for agencies. “For small agencies,
the hardest part isn’t doing the right thing—it’s finding the
time and money to prove you’re doing it.”
Like many other agencies, Thackray has noticed the shift
from purely environmental to social impact. “It used to be
all about carbon footprints. Now, clients are asking how
they can engage with local communities and leave a
legacy.”
For 2025, BeaconHouse is focusing on food waste, for
example partnering with Olio to redistribute excess event
food locally and testing Climato for carbon labelling on
menus to improve food sustainability awareness and
aiming to complete B Corp certification while balancing
operational workload.
Reducing travel emissions are also a big focus for
BeaconHouse and Thackray has explored travel behaviour
change strategies, learning from public-sector behaviour
change models, and partnering with travel apps to
promote low-impact travel choices, but is still refining the
best approach.
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